|March 6, 2014
Media Contact: Jenn Meale
Phone: (850) 245-0150
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ORLANDO, Fla.—Attorney General Pam Bondi’s office today announced a settlement with Gatorland Toyota, resolving allegations that former sales representatives engaged in high-pressure sales tactics and failed to clearly and conspicuously disclose the cost of products and services associated with the purchase or lease of an automobile. Gatorland cooperated with the investigation, which found that former sales representatives failed to follow company sales guidelines.
Consumer complaints, several of which were from senior citizens, alleged that while at the dealership getting repairs done, they were subjected to high pressure sales and not informed that the vehicle’s service was complete. Consumers complained they felt pressured into buying an automobile and that the price they paid exceeded the price they agreed to pay. Consumers also complained they did not receive the appropriate trade-in value for their old vehicle.
“The purchase or lease of an automobile is a major financial obligation, and my office will enforce Florida’s laws in order to protect consumers from unfair and deceptive dealership practices,” stated Attorney General Pam Bondi. “Consumers deserve to have complete and accurate information so they can make informed decisions when purchasing a vehicle.”
Examples of other illegal high pressure sales tactics include:
The following is additional helpful information for consumers seeking to purchase a vehicle:
Consumers who may be aware of unfair and deceptive business practices should contact the Attorney General’s Office by calling the fraud hotline at 1-866-9-NO-SCAM or by visiting MyFloridaLegal.com.
To view the agreement, follow this link: http://myfloridalegal.com/webfiles.nsf/WF/JMEE-9GXQN4/$file/GatorlandToyota.pdf